Quick hits from Lisa
Our two cents on event planning, industry and business topics that impact our clients and our work every day
How to Tackle Executive-Level Hesitations About Events
We've witnessed and been a part of industry evolution. Some of this movement was delayed by the history-making global pandemic, and others were propelled forward. All were, however, tremendously important to building the industry we know today.
The Next 5 years: Lisa’s Predictions for the Event Industry
We've witnessed and been a part of industry evolution. Some of this movement was delayed by the history-making global pandemic, and others were propelled forward. All were, however, tremendously important to building the industry we know today.
Events & The Economy: What You Need to Know - Part 1
The Canadian corporate events market in 2024 is going to be volatile.
Navigating the Evolution of Employee Engagement: The Corporate Sprint for Sentiment and Creativity
In the dynamic tapestry of today’s corporate world, the heart of a company beats strongest through its employees.
Lessons from 15 Years in the Event Industry
Running a start-up has been such an incredible and tough and powerful experience.
Smaller teams of A+ producers are better than a bigger team on any project
This is the Silicon Valley way of building powerful startups.
Taking legacy event formats and evolving them forward
They are full of memories, meaning and “ways of doing things” that are usually central to who the client organization was at one point in time.
Top Tips for Corporate Events This Holiday Season
Integrate Generalist Activities, Celebrate Specific Accomplishments and Make It About Your People.
Events often lead to a decision, change or action in the attendee.
Return on Emotion is future revenue or enhanced brand-love generated in attendees as a result of emotional connection.
Companies are racing to keep up with the sentiments and creative needs of employees.
We know first hand that emotionally engaged employees take better care of your customers and strive harder to fulfill the mission of the brand.
Let virtual be an opportunity to brand build, not a barrier.
In the post-COVID-19 world, events have moved online and might remain there for the time being.
We have found ourselves lucky enough to produce large scale private events for some notable Canadians.
It's not lost on us just how special they are.
Destination events have a huge impact on the local economy.
Tourism-led market can provide a positive impact to the local community.
Put your hand up if you've been negotiating and re-strategizing events for the last 18 months!
We've had to leverage our negotiating and communications skills.