Why Digital Experiences Make Sense - Part 2

The executive C-suite or non event facing portfolio directors in your corporation may not understand the world of hybrid, virtual, digital-first events. Are they eagerly awaiting for “in-person events to full return” and counting on a portfolio of experiences to live mostly in-person again soon? Or perhaps you feel a little pull towards integrating digital events into your portfolio but you aren’t sure how to talk about virtual events, high level.

In order to support successful conversations about leveraging hybrid and virtual events, we’ve created a digestible, proof-driven series about the power of virtual events, loaded with talking points to gain internal buy-in for digital experiences.

Here is the second important point about digital events, all about the team that can support you in building and executing amazing and strategic virtual events.

Event professionals know how to use digital technology really, really well.

Partnerships are everything, so first and foremost, know that there is educated help out there, readily available and eager to support.

As we shared one of our 2020 blogs “What We’ve Always Known About Corporate Virtual Events”,  digital and hybrid event models are not new - they are simply the highest ratio of event formats right now due to the impacts of the pandemic. As such, event producers like us, who have been working with event tech for decades now and have been leveraging AV innovations to share messages, are poised to support clients like you in using these technologies to bring events to life in the virtual era. 

In terms of your overall event partnership team, we recommend utilizing AV partners who have experience in broadcasting. Designing the engagement experience for virtual events is very different than the in-room experience - you need a group of partners and planners who understand how to translate a message and feeling through a ‘broadcast TV’ lens. Choose a design and decor partner that understands TV set design as well to ensure you aren’t over-designing in size, and you aren’t forgetting about TV colour theory.

Choose an agile and modern event management company like ours who can bend quickly to the daily or weekly changes to restrictions or embed new advancements on short notice.

Part 3 in our blog series Why Digital Experiences Make Sense is all about transforming your regular events calendar into a 12 month virtual engagement campaign. Click here to read the full scoop!

Want to chat more about the possibilities within virtual and hybrid events? Click the link below to connect!